Cobra Beer, a name synonymous with quality and refinement, has its roots firmly planted in the United Kingdom. Founded by the visionary duo, Karan Bilimoria and Arjun Reddy, in 1989, Cobra has since carved a niche for itself in the competitive world of brewing. The brand's commitment to excellence is evident in its meticulous brewing process, which employs a blend of water, malted barley, yeast, rice, maize wheat, and three distinct hops. This intricate combination results in a beer that is both smooth and less gassy, making it a preferred choice for many.
Tasting Notes:
- Appearance: Clear, golden hue with a steady stream of fine bubbles rising to the top.
- Aroma: A subtle blend of malted barley with hints of yeast and a gentle hop aroma.
- Flavour: Smooth malt profile, complemented by a light hop bitterness and a touch of sweetness from the maize and rice.
- Mouthfeel: Crisp, refreshing, and smooth, leaving a pleasant aftertaste.
The journey of Cobra Beer is as intriguing as its flavour profile. Initially intended to be named 'Panther', a focus group found 'Cobra' to be more appealing. The first shipment of Cobra reached the UK shores from the Bangalore-based Mysore Brewery in 1990. However, the increasing demand and import costs soon led to the relocation of its production to the UK.
Throughout the 1990s and early 2000s, Cobra witnessed exponential growth, establishing itself as a force to be reckoned with in the beer industry. The brand's portfolio expanded with the introduction of King Cobra, a premium pilsner, and Cobra Zero, an alcohol-free variant. Despite facing financial challenges in the late 2000s, Cobra's resilience shone through, culminating in a joint venture with Molson Coors, further solidifying its position in the market.
Today, Cobra Beer continues to thrive, with a market share of over 45% in all licensed Indian restaurants within the UK. Its accolades include a staggering 101 gold medals at the international Monde Selection awards, a testament to its unwavering commitment to quality.
In conclusion, Cobra Beer is not just a beverage; it's a legacy. Whether you're a seasoned beer lover or someone new to the world of brews, Cobra promises an experience that is both unique and memorable. So, why wait? Purchase online or in-store now and immerse yourself in a world of exquisite taste and tradition.